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Putting Old on Hold

Are you sick of the 50+ age group being misrepresented in the media?

SunLife are on a mission to dispel the outdated stereotypes of over 50s portrayed in mainstream advertising. Instead, they’re telling stories of individuals who feel younger, happier, who care less about what people think and are busier now more than ever!

As part of their ‘Welcome to Life After 50’ campaign, SunLife have launched a new section of their website dedicated to featuring individuals from all walks of life, and are looking for more people doing weird and wonderful things now they’ve reached the big 5-0.

The ‘Life After 50’ hub has videos and articles about various over 50s people, including a dancer, a drummer, a naturist and many more. Are you still white-water rafting? Have you taken up a new hobby in later life? Maybe you’ve developed a new found love for painting or have started your own business?


Whatever you’ve been up to since you turned 50, SunLife would love to hear from you. Get in touch via your preferred method:

Message the SunLife Facebook page – https://www.facebook.com/SunLifeUK/

Tweet @SunLifeUK with the hashtag #LifeAfter50

Email them directly – [email protected]

Make sure you include your age, where you’re based and your interesting activity/hobby!

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Mother of three grown-up daughters and a proud grandma too, I am the ultimate multi-tasker and am passionate about my role as Silversurfers Website Editor and Social Media Manager. Always on the lookout for all things that will interest and entertain our community. Fueling fun for the young at heart!

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