What’s the right price to pay for a bottle of wine?
When you grab a £5 bottle of wine off the shelf, how much wine do you think you’re really getting?
If you said less than £1 you’re warm. If you said half that you’re warmer…
In fact, the wine in a £5 bottle is worth just 37p! The rest of your cash is eaten up by hidden costs like shipping, tax, sales and middlemen. Better leave those £5 bottles in the bargain bin where they belong.
According to our friends at Naked Wines, home of the Silversurfers Wine Club, we know that if you trade up a little, things start looking a lot more appetising. At £10, you get £2.76 worth of wine – over seven times more. That’s because every extra penny goes towards the juice, so grapes go from good to great and the winemaking goes from professional to passionate.
Spending more than that? Proceed with caution. In wine, it’s not always the case that the more you spend, the more you get. Pay over £30 for a bottle and you might just be shelling out for brand name and reputation.
The simple way to get it right is to hit the sweet spot, the £8-£12 range that will get you a wine made with the only two things that matter: great grapes and skilled winemaking.
But, exclusively for Silversurfers members, there’s an even easier shortcut: join the Silversurfers Wine Club, powered by Naked Wines.
Naked Wines do things a little differently: they fund world-class independent winemakers upfront so they spend less on things you can’t taste, like sales, marketing and middlemen, and more on making great wine.
In return, you get delicious, handcrafted wines at insider prices – up to a third off every time – plus a whole host of amazing perks.
Try it today and get £75 off your first case of 12 delicious wines.
GET £75 OFF YOUR FIRST SILVERSURFERS WINE CLUB
